CRM Software for Modeling Agencies
Talent placement is a relationship business. Your follow-up system should reflect that.
TraxionLab is the client management platform built for modeling agencies that want to manage both their talent roster and their client relationships in one place. Your account includes separate booking pages for each service, a placement pipeline, and automated follow-up for casting inquiries.
5 things ready before you log in
Separate booking pages for casting and job placement, portfolio development, talent representation consultations, career coaching sessions, and general agency appointments. Each service type starts with the right intake for the appropriate audience.
Pre-written follow-up sequences for casting, portfolio development, talent representation, and coaching services. Each is designed for the communication needs specific to that service, client-facing and talent-facing sequences are both included.
A Modeling Agency website and a promotional offer page, both pre-built and ready to customize with your roster highlights, service offerings, and contact details.
Five intake forms for different inquiry types: a general contact form, a talent booking request, a talent application form, a marketing offer form, and a newsletter subscription. Every type of prospect, client or talent, has a dedicated intake path.
A pre-built pipeline that tracks client casting inquiries from first contact through completed placement. Every inquiry is visible and no revenue opportunity slips away during your busiest weeks.
The Cost of Doing Nothing
A modeling agency placement fee ranges from $800 to $2,400. Casting inquiries that go unanswered for more than a day typically go to a competing agency, clients need talent on short timelines and book whoever responds first.
Average job/lead value: $1,600
What Modeling Agency Owners Actually Deal With
Casting inquiries come in on short timelines and go to whoever responds first
A production company needs three models for a shoot next Thursday. They email four agencies at 2pm. The first agency that responds with a proposal and a roster excerpt wins the booking. If your team is at a shoot and doesn't respond until 5pm, the job is gone.
Talent follow-up and client relationship management happen in two different email threads and neither gets done
You're managing inquiries from production clients on one side and coaching new talent on the other. Both require consistent follow-up. Without a unified system, both suffer. Clients don't hear from you between bookings, and talent misses coaching check-ins that would keep them on your active roster.
Successful placements don't generate reviews or referrals automatically
A client had a successful shoot using your talent. They were thrilled. You never followed up to ask for a review or a referral to their network. Six months later they need talent again and they Google agencies because they can't remember your name.
Tools Built for Modeling Agency Companies
Solves pain point #1
Instant Inquiry Response for Casting Requests
Every casting inquiry receives an immediate automated response acknowledging the request and confirming your team's response timeline. You capture the opportunity even when your team is on location, and the client knows their request was received.
Solves pain point #2
Separate Pipelines for Client and Talent Relationships
Manage client casting relationships and talent representation relationships in separate pipelines. Each audience gets appropriate follow-up messaging, different intake flows, and separate tracking. Both sides of your business are managed in one place.
Solves pain point #3
Post-Placement Review and Referral Campaigns
After every successful placement, the client receives a follow-up and a review request. Clients who respond positively also receive a referral prompt. Your agency builds its reputation and referral network with every booking you complete.
Everything in one place
TraxionLab is a complete business operating system, not just one tool. Every capability below is included in your plan.
CRM & Lead Pipeline →
Track every prospect from first contact to signed job.
Missed-Call Text-Back →
Instantly text anyone who calls when you can't answer.
Automated Follow-Up →
Pre-built sequences that follow up for you, on schedule.
SMS & Email Marketing →
Broadcast campaigns and one-on-one conversations from one inbox.
Online Booking Calendar →
Let customers book themselves so your phone stops ringing for the wrong reasons.
Reputation Manager →
Automated review requests sent after every completed job.
AI Chat Widget →
A website chatbot that qualifies leads and books appointments around the clock.
Website & Funnel Builder →
Build landing pages and lead funnels without a developer.
Social Media Scheduler →
Plan and post content across platforms from one dashboard.
Automation Workflows →
Connect any action to any trigger. No code, no agency needed.
Analytics & Reporting →
See exactly where leads come from and which ones close.
AI Employee →
Luna handles inbound inquiries, qualifies leads, and follows up 24/7.
30-Day Free Trial
No credit card required
No Contracts
Month-to-month, always
Cancel Anytime
Zero cancellation fees
Live in 24 Hours
Onboarding starts same day
Simple, flat pricing
Start free for 30 days. No contracts, cancel anytime.
Launch
Get set up and running.
- ✓ CRM, contacts, and pipeline
- ✓ Email and SMS messaging
- ✓ Calendar and online booking
- ✓ Website and funnel builder
- ✓ Automation workflows
- ✓ Social media scheduling
- ✓ Up to 1,000 contacts
Growth
Where serious operators live.
- ✓ Everything in Launch
- ✓ Automated review requests
- ✓ Full pipeline analytics
- ✓ Up to 5,000 contacts
- ✓ Done-with-you onboarding
- ✓ Same-day support
- ✓ Bi-weekly group coaching
Partner
Your back office, handled.
- ✓ Everything in Growth
- ✓ AI Employee: 24/7 lead handling
- ✓ Unlimited contacts
- ✓ White-glove setup
- ✓ Priority support
- ✓ Quarterly 1-on-1 strategy
- ✓ 2 custom builds per month